Safe. Local. Reliable.

An end-to-end provider operating in the oil sands for more than a decade, TJs is one of the Regional Municipality of Wood Buffalo’s largest clearing companies and has substantial site services, earthworks and equipment rentals divisions.

To create a modern brand that more closely represented the company’s strength, size and experience, Trait worked with TJs on a complete rebrand that included research, logo development, brand story and tagline, photography, website, print materials, trade show display and social media.

Trait has provided ongoing marketing support to TJs since 2014, completing dozens of internal and external projects.

  • Logo design
  • Brand story and tagline
  • Photography
  • Website
  • Marketing materials
  • Trade show display
  • Vehicle and equipment decals
  • Social media management
  • Ongoing marketing support


Brochure design

Trait takes the time to understand what your clients are looking for and strategically creates every marketing material to work for you.

Website design

TJs’ knowledge and care for the environment is brought to life in this nature-inspired website. Professional photos captured by Trait’s photographer helped make it all possible.

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